It was cool meeting Stowe Boyd a couple weeks ago. I had been meaning to mention it, but was buried in my playbox for a few weeks. The purpose of our meeting was to introduce Stowe to what we're up to, and get his feedback. This cat is very cerebral, and has lots of product sensibility. He immediately suggested we reel in our jangl groups functionality, suggesting it would be more viral. He's absolutely right about that. He also suggested consumers could have a setting whereby they indicate their geography at any given time, for callers to tap into. (No this isn't an LBS thing, it's a user setting thing).
He and I both work on a mac, so we were comparing notes, rather he was showing me how to get more wiz bang in typepad. I did walk away with a cool "It's not a beret" sticker. As you can see in the pic, it's not a beret.
Back to the term viral for a sec...not to get into the weeds here but it seems it's used incorrectly so often anymore. Not by Stowe-actually this has nothing to do with it other than the fact that we chatted about this when we met. Some companies say their service is viral because users are exposed to their service in some way as part of an experience. Well I'm sorry but...by today's standards it's not viral unless newcomers are not only exposed to the service, but also become part of the service, inherently. We'll have our day soon, hopefully proving we've built virality into our offerings.
Anyhow, I look forward to getting Stowe in on the upcoming beta.
-MC
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